[{"data":1,"prerenderedAt":740},["ShallowReactive",2],{"post-create-amazing-sms-campaigns-via-our-sister-platform-relationcity-en":3,"related-create-amazing-sms-campaigns-via-our-sister-platform-relationcity-en":118,"nav-options-en":277,"footer-options-en":617},{"translated":4,"slug":13,"__typename":14,"id":15,"link":16,"featuredImage":17,"author":21,"title":33,"categories":34,"date":45,"excerpt":19,"postArticles":46,"seo":100},[5,9],{"slug":6,"locale":7},"skab-fantastiske-sms-kampagner-via-vores-soesterplatform-relationcity",{"locale":8},"da_DK",{"slug":10,"locale":11},"erstellen-sie-tolle-sms-kampagnen-ueber-unsere-schwesterplattform-relationcity",{"locale":12},"de_DE","create-amazing-sms-campaigns-via-our-sister-platform-relationcity","Post","cG9zdDoxMTMyNg==","https://gatewayapi.com/blog/create-amazing-sms-campaigns-via-our-sister-platform-relationcity/",{"node":18},{"altText":19,"mediaItemUrl":20,"sourceUrl":20},"","https://cms.gatewayapi.live/wp-content/uploads/2022/05/thumbnail-sms_campaigns_with_relationcity-june_2022-800x600px.jpg",{"node":22},{"name":23,"avatar":24,"description":27,"userOptions":28},"Morten Skyt Eriksen",{"url":25,"size":26},"https://secure.gravatar.com/avatar/a1656c9ee6e9b6fea744c3583c77f2e74995e987cdaaaf81acbe9e88eb2bff1e?s=96&d=mm&r=g",96,"Senior Web Developer",{"user":29},{"userAvatar":30},{"node":31},{"altText":19,"mediaItemUrl":32,"sourceUrl":32},"https://cms.gatewayapi.live/wp-content/uploads/2021/04/MS_250x250px.png","Create Amazing SMS Campaigns via Our Sister Platform RelationCity",{"nodes":35},[36,39,42],{"id":37,"name":38},"dGVybToyMA==","Business",{"id":40,"name":41},"dGVybTo5MQ==","Omnichannel",{"id":43,"name":44},"dGVybTo5MA==","RelationCity","2022-05-31T12:50:24",{"__typename":47,"listCover":48,"listText":50,"cover":51,"author":54,"content":55},"PostArticles",{"node":49},{"altText":19,"mediaItemUrl":20,"sourceUrl":20},"\u003Cp>\u003Cspan style=\"font-weight: 400;\">Explore the latest features of our sister platform \u003C/span>\u003Cspan style=\"font-weight: 400;\">RelationCity\u003C/span>\u003Cspan style=\"font-weight: 400;\">, and read more about the brand new and intuitive tools that make planning and sending SMS campaigns a breeze.\u003C/span>\u003C/p>\n",{"node":52},{"altText":19,"mediaItemUrl":53,"sourceUrl":53},"https://cms.gatewayapi.live/wp-content/uploads/2022/05/hero-sms_campaigns_with_relationcity-june_2022-1200x628px.jpg","Morten Skyt",[56,59,67,69,74,76,78,82,84,86,88,92,94,98],{"__typename":57,"text":58},"PostArticlesContentTextLayout","\u003Cp>\u003Cspan style=\"font-weight: 400;\">Explore the latest features of our sister platform \u003C/span>\u003Ca href=\"https://relationcity.com/\" target=\"_blank\" rel=\"noopener\">\u003Cspan style=\"font-weight: 400;\">RelationCity\u003C/span>\u003C/a>\u003Cspan style=\"font-weight: 400;\">, and read more about the brand new and intuitive tools that make planning and sending SMS campaigns a breeze.\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">The platform can briefly be described as an independent omnichannel marketing and communication platform, which all GatewayAPI users have direct access to thanks to the shared \u003C/span>\u003Ca href=\"https://gatewayapi.com/blog/ocid-one-key-to-the-city/\">\u003Cspan style=\"font-weight: 400;\">OCiD login\u003C/span>\u003C/a>\u003Cspan style=\"font-weight: 400;\">.\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">We have previously described how you can connect GatewayAPI with RelationCity, which you can read more about \u003C/span>\u003Ca href=\"https://gatewayapi.com/blog/send-sms-marketing-messages-directly-from-your-browser/\">\u003Cspan style=\"font-weight: 400;\">here\u003C/span>\u003C/a>\u003Cspan style=\"font-weight: 400;\">.\u003C/span>\u003C/p>\n",{"__typename":60,"border":61,"widthInPercent":62,"image":63},"PostArticlesContentImageLayout",true,100,{"node":64},{"altText":65,"mediaItemUrl":66,"sourceUrl":66},"Adding tags to contact groups in relationcity","https://cms.gatewayapi.live/wp-content/uploads/2022/05/relationcity_campaigns-enhanced_contact_management-june_2022-1200x628px-ENG.jpg",{"__typename":57,"text":68},"\u003Ch2>\u003Cstrong>Enhanced contact management \u003C/strong>\u003C/h2>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">Managing contacts has now become even easier with the new tools that make it possible to segment contacts using tags. In this way, you can carefully select which target groups you want to send SMS broadcasts to.\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">The tags can be created based on what makes sense to your organization. Tags can, among other things, be based on a segmentation into interests, geography, customer engagement, signups via specific campaigns, etc. It is subsequently possible to select and deselect tags at each individual contact.\u003C/span>\u003C/p>\n",{"__typename":60,"border":61,"widthInPercent":62,"image":70},{"node":71},{"altText":72,"mediaItemUrl":73,"sourceUrl":73},"Setting up an SMS campaign based on contact groups in relationcity","https://cms.gatewayapi.live/wp-content/uploads/2022/05/relationcity_campaigns-smooth_execution_of_SMS_campaigns-june_2022-1200x628px-ENG.jpg",{"__typename":57,"text":75},"\u003Ch2>\u003Cstrong>Smooth execution of SMS campaigns\u003C/strong>\u003C/h2>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">To create a campaign, simply select recipient groups based on the tags you have created under the “Contacts” tab. Note that if a contact has multiple tags, the person will only be included one time. Then write your message in the editor and specify a \u003C/span>\u003Ca href=\"https://gatewayapi.com/help-center/sender-id/\">\u003Cspan style=\"font-weight: 400;\">Sender ID\u003C/span>\u003C/a>\u003Cspan style=\"font-weight: 400;\"> (optional).\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">It’s as simple as it sounds. The smooth and user-friendly interface in RelationCity makes the whole process feel like a walk in the park.\u003C/span>\u003C/p>\n",{"__typename":57,"text":77},"\u003Ch2>\u003Cstrong>Complete overview of the number of SMS messages via the editor\u003C/strong>\u003C/h2>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">The editor indicates exactly how many characters you have used and which encoding is used to send the message. As a starting point, GSM 03.38 is used, but if you add emojis to the message, it changes to USC2, since GSM 03.38 does not support emojis. At the same time, this causes the message length to change from 160 characters to 70 characters, which is important to be aware of. Read more about the different types of encodings \u003C/span>\u003Ca href=\"https://gatewayapi.com/docs/glossary/\">\u003Cspan style=\"font-weight: 400;\">here\u003C/span>\u003C/a>\u003Cspan style=\"font-weight: 400;\">.\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">The field “total SMS parts” gives you an estimate of how many SMS messages you send in total based on the number of recipients and content, so you can keep an eye on how many GatewayAPI credits the SMS campaign uses.\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">The editor also sends out a warning if links are used in the message text, or something that the editor perceives as a link. The reason for this is that all links must be \u003C/span>\u003Ca href=\"https://gatewayapi.com/blog/stopping-illegal-sms-traffic/\">\u003Cspan style=\"font-weight: 400;\">whitelisted\u003C/span>\u003C/a>\u003Cspan style=\"font-weight: 400;\"> before use. If the link already has been approved by our team, you can disregard the notification.\u003C/span>\u003C/p>\n",{"__typename":60,"border":61,"widthInPercent":62,"image":79},{"node":80},{"altText":19,"mediaItemUrl":81,"sourceUrl":81},"https://cms.gatewayapi.live/wp-content/uploads/2022/05/relationcity_campaigns-schedule_campaigns-june_2022-1200x628px-ENG.jpg",{"__typename":57,"text":83},"\u003Ch2>\u003Cstrong>Schedule campaigns\u003C/strong>\u003C/h2>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">As another new feature, it is possible to schedule SMS campaigns where you can select both date and time. This allows you to schedule multiple campaigns at once.\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">The tool can also be used to split up large broadcasts. This is especially relevant for SMS campaigns with a link to a website where you want to avoid the site being overloaded.\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">The click-through rate (CTR) is over 25% for SMS campaigns. In addition, over \u003C/span>\u003Ca href=\"https://blog.adobe.com/en/publish/2015/07/27/marketing-with-98-percent-read-rate-and-10-more-compelling-stats#:~:text=Email%20open%20rates%20are%20great,your%20hand%20moving%20to%20it.\" target=\"_blank\" rel=\"noopener\">\u003Cspan style=\"font-weight: 400;\">90% of the recipients open the SMS message within three minutes\u003C/span>\u003C/a>\u003Cspan style=\"font-weight: 400;\">, which means that the website will most likely be flooded when broadcasting to e.g. 100,000 recipients. That kind of traffic can overload even the best servers. Believe us, it happens! It therefore makes good sense to split up the campaign.\u003C/span>\u003C/p>\n",{"__typename":57,"text":85},"\u003Ch2>\u003Cstrong>Other features\u003C/strong>\u003C/h2>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">When you click “Send Campaign”, a status bar will pop up where you can follow the progress of your broadcast, and keep an eye on whether some of the SMS messages could not be delivered, e.g. due to \u003C/span>\u003Ca href=\"https://gatewayapi.com/blog/why-your-smses-are-sometimes-not-delivered/\">\u003Cspan style=\"font-weight: 400;\">numbers that do not exist\u003C/span>\u003C/a>\u003Cspan style=\"font-weight: 400;\">.\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">The options described here are of course also available with Quick Send – with the exception of the scheduling tool.\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">Finally, we are pleased to report to dark-mode enthusiasts that it is now possible to activate dark-mode by clicking on the crescent moon icon in the bottom left-hand side.\u003C/span>\u003C/p>\n",{"__typename":57,"text":87},"\u003Ch2>\u003Cstrong>See list of campaigns\u003C/strong>\u003C/h2>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">In the tab “List of Campaigns” you can get an overview of planned and completed campaigns. Among other things, you have the opportunity to see the status, including how many messages were delivered. You also have the option to delete scheduled campaigns if you want to cancel them.\u003C/span>\u003C/p>\n",{"__typename":60,"border":61,"widthInPercent":62,"image":89},{"node":90},{"altText":19,"mediaItemUrl":91,"sourceUrl":91},"https://cms.gatewayapi.live/wp-content/uploads/2022/05/relationcity_campaigns-bonus_enhanced_quick_send_module-v2-june_2022-1200x628px-ENG.jpg",{"__typename":57,"text":93},"\u003Ch2>\u003Cstrong>Bonus: Enhanced Quick Send module\u003C/strong>\u003C/h2>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">As mentioned above, many of the new features of the campaign tool are also available with the Quick Send module now.\u003C/span>\u003C/p>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">As a new feature, you also now have the option to upload recipients directly in Quick Send and customize which rows in the uploaded spreadsheet that shall be used.\u003C/span>\u003C/p>\n",{"__typename":60,"border":61,"widthInPercent":62,"image":95},{"node":96},{"altText":19,"mediaItemUrl":97,"sourceUrl":97},"https://cms.gatewayapi.live/wp-content/uploads/2021/05/global-sms-gatewayapi.jpg",{"__typename":57,"text":99},"\u003Ch2>\u003Cstrong>Global SMS gateway\u003C/strong>\u003C/h2>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">We have made it simple to implement SMS services into your business by offering some of the best prices worldwide as well as easy integration, world-class customer support and an intuitive interface. If you don’t have an account yet, you can create a \u003Cstrong>FREE\u003C/strong> account in less than two minutes here: Go to the \u003C/span>\u003Ca href=\"https://onlinecity-id.io/gatewayapi/signup/?locale=en\">\u003Cspan style=\"font-weight: 400;\">GatewayAPI sign up form\u003C/span>\u003C/a>\u003Cspan style=\"font-weight: 400;\"> or contact \u003Ca href=\"mailto:sales@gatewayapi.com\">sales@gatewayapi.com\u003C/a>.\u003C/span>\u003C/p>\n",{"metaDesc":101,"metaKeywords":19,"metaRobotsNofollow":102,"metaRobotsNoindex":103,"opengraphAuthor":19,"opengraphDescription":101,"opengraphImage":104,"opengraphTitle":105,"opengraphType":106,"opengraphUrl":16,"readingTime":107,"title":105,"twitterDescription":19,"twitterTitle":19,"twitterImage":108,"opengraphModifiedTime":109,"opengraphPublishedTime":110,"opengraphPublisher":111,"opengraphSiteName":112,"focuskw":19,"canonical":16,"breadcrumbs":113},"Use our sister platform, RelationCity, to set up SMS campaigns easily. Explore the advanced but user friendly tools. Read more →","follow","index",{"mediaItemUrl":20},"Create amazing SMS campaigns via RelationCity - GatewayAPI","article",0,null,"2026-03-26T14:16:57+00:00","2022-05-31T11:50:24+00:00","https://www.facebook.com/gatewayapi/","GatewayAPI",[114,117],{"url":115,"text":116},"https://gatewayapi.com/","Home",{"url":16,"text":33},[119,146,171,197,225,250],{"translated":120,"slug":127,"id":128,"link":129,"postArticles":130,"author":136,"title":138,"categories":139,"date":145,"excerpt":19},[121,124],{"slug":122,"locale":123},"alt-du-skal-vide-om-rcs-registrering-og-agent-haandtering",{"locale":8},{"slug":125,"locale":126},"alles-was-sie-ueber-die-rcs-registrierung-und-die-verwaltung-von-agenten-wissen-muessen",{"locale":12},"everything-you-need-to-know-about-rcs-registration-and-agent-management","cG9zdDoyMzM4NQ==","https://gatewayapi.com/blog/everything-you-need-to-know-about-rcs-registration-and-agent-management/",{"listCover":131,"listText":134,"author":135},{"node":132},{"altText":19,"mediaItemUrl":133,"sourceUrl":133},"https://cms.gatewayapi.live/wp-content/uploads/2026/02/2025_12_18-GatewayAPI-Blogpost-RCS_registration_agent_managment-Thumbnail@2x.jpg","\u003Cp>\u003Cspan style=\"font-weight: 400;\">Get an insight into the process of getting started with \u003C/span>\u003Cspan style=\"font-weight: 400;\">RCS Business Messaging\u003C/span>\u003Cspan style=\"font-weight: 400;\">, including registering an ‘RCS agent’, which is a requirement before you can send RCS messages.\u003C/span>\u003C/p>\n","Mathias Bork Knudsen",{"node":137},{"name":135},"Everything You Need to Know About RCS Registration and Agent Management",{"nodes":140},[141,142],{"id":37,"name":38},{"id":143,"name":144},"dGVybTozMA==","RCS","2025-12-18T11:04:33",{"translated":147,"slug":154,"id":155,"link":156,"postArticles":157,"author":163,"title":166,"categories":167,"date":170,"excerpt":19},[148,151],{"slug":149,"locale":150},"reducer-udeblivelser-i-sundhedssektoren-med-sms-og-adfaerdsdesign",{"locale":8},{"slug":152,"locale":153},"reduzieren-sie-die-zahl-der-nicht-erschienenen-patienten-im-gesundheitswesen-mit-sms-und-verhaltensprinzipien",{"locale":12},"reduce-no-shows-in-the-healthcare-industry-with-sms-and-behavioral-principles","cG9zdDoyMTUzMA==","https://gatewayapi.com/blog/reduce-no-shows-in-the-healthcare-industry-with-sms-and-behavioral-principles/",{"listCover":158,"listText":161,"author":162},{"node":159},{"altText":19,"mediaItemUrl":160,"sourceUrl":160},"https://cms.gatewayapi.live/wp-content/uploads/2025/05/2025_23_05-GatewayAPI-Blogpost-reduce_no_shows_healthcare_industry-thumbnail@2x.jpg","\u003Cp>\u003Cspan style=\"font-weight: 400;\">Discover how SMS reminders can cut no-show rates by 30–40% – and even more when combined with behavioural science strategies.\u003C/span>\u003C/p>\n","Morten Riber",{"node":164},{"name":165},"Morten Agerbæk Riber","Reduce No-Shows in the Healthcare Industry with SMS and Behavioral Principles",{"nodes":168},[169],{"id":37,"name":38},"2025-05-23T08:35:10",{"translated":172,"slug":179,"id":180,"link":181,"postArticles":182,"author":187,"title":189,"categories":190,"date":196,"excerpt":19},[173,176],{"slug":174,"locale":175},"telenor-indfoerer-differentierede-sms-priser-i-norge-og-danmark-hvad-betyder-det-for-dig",{"locale":8},{"slug":177,"locale":178},"telenor-fuehrt-differenzierte-sms-preise-in-norwegen-und-daenemark-ein-was-bedeutet-das-fuer-sie",{"locale":12},"telenor-introduces-tiered-sms-pricing-in-norway-and-denmark-what-does-this-mean-for-you","cG9zdDoyMTI2Nw==","https://gatewayapi.com/blog/telenor-introduces-tiered-sms-pricing-in-norway-and-denmark-what-does-this-mean-for-you/",{"listCover":183,"listText":186,"author":135},{"node":184},{"altText":19,"mediaItemUrl":185,"sourceUrl":185},"https://cms.gatewayapi.live/wp-content/uploads/2025/01/2025_01_29-GatewayAPI-Blogpost-SMS_pricing_in_dorway_and_denmark_v2-thumbnail@2x.jpg","\u003Cp>\u003Cspan style=\"font-weight: 400;\">Learn about Telenor’s new tiered pricing structure in Norway and Denmark, which especially affects international Sender IDs. \u003C/span>\u003C/p>\n",{"node":188},{"name":135},"Telenor Introduces Tiered SMS Pricing in Norway and Denmark – What Does This Mean for You?",{"nodes":191},[192,193],{"id":37,"name":38},{"id":194,"name":195},"dGVybTozNw==","Traffic","2025-01-29T12:24:05",{"translated":198,"slug":205,"id":206,"link":207,"postArticles":208,"author":214,"title":216,"categories":217,"date":224,"excerpt":19},[199,202],{"slug":200,"locale":201},"globale-partnerskaber-noeglen-til-gatewayapis-succes",{"locale":8},{"slug":203,"locale":204},"globale-partnerschaften-der-schluessel-zum-erfolg-von-gatewayapi",{"locale":12},"global-partnerships-the-key-to-gatewayapis-success","cG9zdDoyMDk3Mg==","https://gatewayapi.com/blog/global-partnerships-the-key-to-gatewayapis-success/",{"listCover":209,"listText":212,"author":213},{"node":210},{"altText":19,"mediaItemUrl":211,"sourceUrl":211},"https://cms.gatewayapi.live/wp-content/uploads/2024/11/thumbnail-global_partners_wwc24-nov_2024-illustrated-800x600px@2x-1.jpg","\u003Cp>\u003Cspan style=\"font-weight: 400;\">Learn how GatewayAPI combines global connectivity and local expertise to deliver reliable communications worldwide. \u003C/span>\u003C/p>\n","Mathias Bork Knudsen & Madss Storm Hansen",{"node":215},{"name":135},"Global Partnerships: The Key to GatewayAPI’s Success",{"nodes":218},[219,220,223],{"id":37,"name":38},{"id":221,"name":222},"dGVybTo0MQ==","Security",{"id":194,"name":195},"2024-11-22T12:30:33",{"translated":226,"slug":233,"id":234,"link":235,"postArticles":236,"author":242,"title":244,"categories":245,"date":249,"excerpt":19},[227,230],{"slug":228,"locale":229},"cybersikkerhed-i-messaging-branchen-og-vores-strategiske-indsats-mod-nye-trusler",{"locale":8},{"slug":231,"locale":232},"cybersicherheit-in-der-messaging-branche-und-unser-strategischer-umgang-mit-neuen-bedrohungen",{"locale":12},"cybersecurity-in-the-messaging-industry-and-our-strategic-response-to-emerging-threats","cG9zdDoyMDg5NQ==","https://gatewayapi.com/blog/cybersecurity-in-the-messaging-industry-and-our-strategic-response-to-emerging-threats/",{"listCover":237,"listText":240,"author":241},{"node":238},{"altText":19,"mediaItemUrl":239,"sourceUrl":239},"https://cms.gatewayapi.live/wp-content/uploads/2024/11/thumbnail-cybersecurity_messaging_industry-nov_2024-illustrated-800x600px@2x.jpg","\u003Cp>\u003Cspan style=\"font-weight: 400;\">Learn more about how we strategically and specifically work to keep GatewayAPI + the SMS industry secure. \u003C/span>\u003C/p>\n","Kennet Darell Larsen",{"node":243},{"name":241},"Cybersecurity in the Messaging Industry and Our Strategic Response to Emerging Threats",{"nodes":246},[247,248],{"id":37,"name":38},{"id":221,"name":222},"2024-11-13T12:51:44",{"translated":251,"slug":258,"id":259,"link":260,"postArticles":261,"author":267,"title":269,"categories":270,"date":276,"excerpt":19},[252,255],{"slug":253,"locale":254},"surveys-via-sms-din-vej-til-gladere-kunder",{"locale":8},{"slug":256,"locale":257},"umfragen-per-sms-ihr-shortcut-zu-zufriedeneren-kunden",{"locale":12},"surveys-via-sms-your-shortcut-to-happier-customers","cG9zdDoyMDYxOQ==","https://gatewayapi.com/blog/surveys-via-sms-your-shortcut-to-happier-customers/",{"listCover":262,"listText":265,"author":266},{"node":263},{"altText":19,"mediaItemUrl":264,"sourceUrl":264},"https://cms.gatewayapi.live/wp-content/uploads/2024/08/thumbnail-customer_survey-aug_2024-800x600px@2x.jpg","\u003Cp>\u003Cspan style=\"font-weight: 400;\">Learn how SMS-based surveys can help companies improve their customer experience and drive growth.\u003C/span>\u003C/p>\n","Mette Fjeldhoff",{"node":268},{"name":266},"Surveys via SMS: Your Shortcut to Happier Customers",{"nodes":271},[272,273],{"id":37,"name":38},{"id":274,"name":275},"dGVybTo4OQ==","SMS marketing","2024-08-14T13:47:23",[278,491,597,614],{"__typename":279,"active":61,"hasSubmenu":61,"link":280,"menuClass":283,"submenuLinks":285},"OptionsGwMenuItems",{"target":108,"title":281,"url":282},"Services","#",[284],"services",[286,302,314,327,339,352,364,376,389,401,413,425,437,445,458,470,482],{"description":287,"column":288,"label":108,"labelColor":290,"title":108,"type":292,"video":108,"visibleOn":294,"subLinks":108,"link":296,"icon":299},"Learn more about the EU setup where hosting and ownership are entirely within the EU.",[289],"column-1",[291],"blue",[293],"default",[295],"both",{"target":108,"title":297,"url":298},"EU 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